Video ads for insurance agents that make asking for a quote easy

We make motion graphics video ads for independent insurance agents, agencies and brokers: auto, home, life, health and commercial lines. Script, animation and music in vertical format for Meta and TikTok, built to get people to request a quote. Pay online, pick the line of coverage and get your videos in 24 business hours. Start with 3 ads for $97.

Updated: 2026-10-29

The real problem: people buy insurance out of worry or a deadline

Nobody wakes up excited to shop for a policy. People think about insurance when the auto renewal shows up higher, when they close on a house, when a baby arrives or when enrollment season is about to end.

On top of that, the product is invisible, which is why so many insurance ads look the same: a smiling family, an umbrella and "protect what matters most." Nobody learns anything.

What works is one real question made easy to get: what a basic auto policy covers or what to have handy before a quote. Motion graphics turns that into clean charts and checklists, with no filming and no client photos.

One ad per line of coverage, not one ad for everything

• Auto: liability vs. full coverage and how deductibles work, animated, plus a quote to compare.
• Home and renters: what a homeowners or renters policy usually covers and what it often leaves out.
• Life: term vs. permanent in plain steps, and when to revisit it.
• Health: enrollment dates, what paperwork to have ready and how an agent helps compare plans. If you sell Medicare, read the rules section before you order.
• Commercial: general liability, commercial auto and the coverage clients or landlords sometimes require in a contract.

Every line has its own audience and timing. Splitting them shows you what's working.

Enrollment seasons, renewals and quote forms

Insurance runs on a calendar. Medicare's Annual Enrollment Period runs October 15 to December 7, and ACA Marketplace open enrollment starts November 1 in most states. Order those videos early and keep fresh versions ready. Our guide to ad creative fatigue covers how to spot it.

The rest of the year, lean on life events: a move, a new car or a growing business.

If you run lead forms, the ad should say exactly what happens next: "we'll call you with a quote" or "get your quote by text." Ask only for what you need for the first conversation.

Meta, TikTok and regulator rules

Meta's Financial Products and Services category. Since January 2025, ads for financial products, which include insurance, have to run under this Special Ad Category when the advertiser is in the US or the ad reaches the US, Canada or parts of Europe. As of this writing, that means no gender targeting, age locked to 18 to 65+, no ZIP code targeting, location radius of at least about 15 miles and no lookalike audiences. So the creative has to filter: name the line of coverage and the state you serve up front. See our guide to Meta video ad creatives.

Don't call out the viewer. Meta prohibits implying personal attributes like health, age or finances. "Turning 65 this year?" or "Got diabetes?" can get rejected. Safer framing: "What to check before you pick a health plan."

TikTok. Its financial services policy requires the right licenses, clear disclosures and an 18+ audience. Insurance services are listed as allowed in Mexico, Brazil, Colombia and several other Latin American markets, while some Central American markets don't allow financial ads at all. Check the current policy before launch. More in our TikTok video ads guide.

Licensing and Medicare. Only advertise where you're licensed. Medicare has its own CMS marketing rules: agents and agencies generally need the third party marketing organization (TPMO) disclaimer, can't imply they're the government, and materials that mention specific plan benefits may need carrier approval. Compliance is on you. We put your disclaimers on screen exactly as you send them and never add premiums, savings or benefits that aren't in your brief.

Formats, language and pricing

Every video is 9:16 for Reels, Stories and TikTok, delivered as an MP4 ready for Ads Manager. Each video can be in English or Spanish. On the trial you can add 1:1 and 4:5 versions for $19, a revision round for $29 per video and 3 static ads for $47. Exact dimensions are in our video ad specs guide.

What we need from you

A short brief at checkout: the line of coverage for each video, the states where you're licensed, your offer word for word (for example, a free quote or comparing several carriers, only if that's true), the languages you work in, a link to your website or Instagram, your colors and logo. Include every disclaimer your state, CMS or your carriers require, written exactly as it needs to appear, and tell us whether any carrier names or logos are approved for use. Add a reference ad you like. We never use policyholder data, we don't need access to your ad account and there are no calls.

Ad ideas to start with

Illustrative examples of concepts we produce. You choose the result you want and we write the script.

How it works

Pricing in USD

Delivered in 24 business hours or you get a free extra video. If a video doesn't match your brief, we redo it at no cost.

Helpful guides for your case

FAQ