Video ads for coaches and online courses
We make motion graphics video ads for coaches, course creators, memberships and online programs: script, animation and music, in vertical format for Meta and TikTok. Pay online, tell us what you want to fill (a webinar, a free class, your waitlist or sales calls) and get your videos in 24 business hours. You can start with 3 ads for $97.
Selling something people can't hold
A course or a coaching program doesn't show up in a product shot. What you're really selling is a transformation: getting your student from where they are now to where they want to be. Your ad has to make that path visible in a few seconds and build enough trust for a stranger to hand over their email or book a call with you.
A lot of coaches handle this by talking to camera every day. It works, but it's exhausting, and when the same face shows up over and over in front of the same audience, the ads wear out. Motion graphics fills the gap next to your talking head content: it lays out your framework clearly, shows how the program is structured and lets you test new angles without filming yourself again.
Video ads that work for coaches and course creators
- Your framework: your system broken into 3 or 4 animated stages. It signals structure and a clear path forward.
- The common mistake: open with what your audience gets wrong without realizing it, then show the better way. One of the most natural hooks for educational offers.
- Event invite: webinar, live class or multi-day challenge, with the date, time and the reason to show up.
- Lead magnet: a free guide, template or class in exchange for an email. Great for building a list before you sell.
- What's inside: modules, live calls, community and resources, for people already considering the program.
- Enrollment deadline: only when it's real. Fake scarcity is easy to spot and it hurts your brand.
You can see what our ads look like on the examples page.
Meta ad policies to keep in mind
Coaching, course and business opportunity ads get some of the closest review on Meta. Three rules of thumb:
Don't call out personal attributes. Lines like "Are you drowning in debt?" or "Struggling with anxiety?" assert something about the viewer and often get rejected. Talk about the topic instead: "How to get your finances organized when money feels tight."
Skip income claims and guaranteed results. "Make $10K a month" or "lose 20 pounds in 2 weeks" are common reasons for rejection, and in the US the FTC keeps a close eye on earnings claims. Focus on what you teach and how you teach it.
No payout screenshots without context. Bank transfers, sports cars and lifestyle flexes as proof of success are red flags for reviewers and for your audience.
We write scripts with all of this in mind, but final approval is always Meta's call.
Formats and sizes
Every video is 9:16 for Reels, Stories and TikTok. On the trial you can add 1:1 and 4:5 versions for the Instagram and Facebook feed. On monthly plans you pick the format of each video. You get MP4 files ready for registration, lead form or sales page traffic campaigns. If you run TikTok alongside Meta, check out our guide to TikTok video ads.
What we need from you
At checkout you tell us your program name, who you're talking to, the result you want and a link to your website, sales page or Instagram. Pick your colors, upload your logo and, if you like, share a reference ad. If your method has names for its steps or modules, add them to the brief so the script uses your language. We don't need access to your accounts and there are no calls.
Ad ideas to start with
The mistake that loses students before day one
A common mistake hook for course creators. Shows the mistake, the better way and closes with an invite to your free class.
My 3 step method (no guesswork)
Each step animates in with its name. Works in any niche where your process is what sets you apart.
This Thursday: free live class
A webinar invite with the date, time and the 3 topics you'll cover. Ends on the register button.
What nobody tells you when you're starting out
An educational ad that gives value up front and offers your free guide to keep learning.
Illustrative examples of concepts we produce. You choose the result you want and we write the script.
How it works
Pay online
Pick the trial or a plan. No calls, no meetings.
Tell us the result
What you sell, to whom and what you want to achieve. Colors, logo and a reference if you have one.
Get them in 24 business hours
Script, animation and music, ready to upload to Meta or TikTok.
Pricing in USD
Delivered in 24 business hours or you get a free extra video. If a video doesn't match your brief, we redo it at no cost.
Helpful guides for your case
Video ad creatives for Meta Ads
Video ad creatives built for Meta: Reels, Stories and Feed, with strong hooks, captions and safe zones. Motion graphics in 24 business hours. Try 3 for $97.
Motion graphics video ads
What motion graphics ads are, when they make sense and why you don't need a shoot. Video ads for Meta and TikTok in 24 business hours. Try 3 ads for $97.
How much does a video ad cost?
How much a video ad costs: what drives the price, freelancer vs. agency vs. UGC vs. DIY, and our exact cost per video. Try 3 motion graphics ads for $97.
FAQ
How much do video ads for my course or coaching program cost?
You can try 3 ads for a one-time $97. If you launch often or want fresh creative every month, plans go from $297 for 10 videos to $797 for 40 videos, with no contracts.
Do I need to be in the video?
No. The ads are made with motion graphics: text, icons and animation. If you also run talking head content, these work as extra variations in the same campaign.
Can you guarantee Meta will approve the ad?
We can't, because Meta does the review. What we do is write scripts that avoid the most common mistakes, like calling out personal attributes or making income claims.
Can you promote a webinar or launch with a date?
Yes. Give us the date, time and registration link in the brief and we'll put them in the video. Since delivery is 24 business hours, you can order a few days before the event.
Do you make ads in Spanish too?
Yes. You choose the language in the brief: English for the US or Spanish for Latin America and Spanish speaking audiences in the US.
What if the video doesn't match what I asked for?
If it doesn't match your brief, we redo it at no cost. Revision rounds for style preferences aren't included, but on the trial you can add them for $29.
Try it with 3 ads
Pay $97 once, tell us what you want to achieve and get 3 ads ready to run in 24 business hours.